Hey, I’m Trevor Chisman
I’ve worked as a massage therapist for over 28 years and owned my multi therapist wellness clinic for 10 years.
I started out much like you with a passion for helping people lead happier and healthier lives but with very little business and marketing know how I found it a struggle to start with.
I don’t have a fancy marketing or business degree, I’ve learnt what works on the front line through trial, error and hard work.
I’ve actually spent the majority of my working life self-employed. I can’t remember the last time I collected a wage cheque from an employer and I very much doubt I ever will again.
Over the years I’ve discovered I enjoy the business and marketing side of things and I’m actually pretty good at it. I’ve invested a lot of time and money learning as much as I can from some of the best in the business.
One of the things that’s really bugged me throughout my time in the massage industry is watching great therapists struggle to make ends meet and end up going back to a 9-5 they really don’t want to be doing.
Invariably it’s the business and marketing side of being a massage therapist they’ve struggled with.
The truth is most massage therapists aren’t business minded, they’re healers and helpers not natural marketeers.
But, if you want to grow a successful business as a massage therapist you do need to invest some time and effort in learning at least the basics.
I know marketing can be boring but it doesn’t have to be scary or confusing; in fact it can become pretty simple if you put the right systems in place.
I’ll introduce you to different ways to think about marketing and simple, non-sleazy, techniques to market you as a business.
3 things you probably don’t know about me
- I have a lot of tattoos and my collection is growing. They’re all black and grey except for two little spots of red.
- I love photography. My Dad was a photographer so I was lucky enough to grow up with a studio and darkroom to play around in.
- I’m a website geek. I’ve built hundreds of websites over the last 20+ years. Some for money, some for fun.
Check out my website for massage clients – themassagespecialist.com
Check out my clinic website – glasgowtreatmentrooms.co.uk
Here’s the Spotify playlist I made for my treatment room – The Massage Rebel Playlist
Here’s a link to my photography on Flickr, both film and digital.
Get in touch a tell me a little bit about you.